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ESCWA and Nama’a Conclude Small Business Management Programs #19–21

Closing of Training Programs #19, #20, and #21: Empowering Entrepreneurs through Small Business Management

With the support of the United Nations Economic and Social Commission for Western Asia (UN-ESCWA), Nama’a Development and Microfinance Foundation successfully concluded three training programs—#19, #20, and #21—titled "Small Business Management and Its Importance", with the participation of 57 entrepreneurs and small business owners.

These programs are part of the ongoing partnership between the Nama’a Foundation and UN-ESCWA, aiming to strengthen the managerial and operational capacities of aspiring entrepreneurs by equipping them with essential skills to achieve sustainable and successful business growth.

* The training covered a wide range of critical topics, including:

* Project management fundamentals

* Strategic planning for small businesses

* Qualities of successful managers

* Common reasons for project failure and practical solutions

* Project organization from planning and execution to evaluation

* Recruitment strategies and selection of qualified talent

* Marketing for small enterprises

* Financial management

* Business Model Canvas (BMC) design

* Project planning and quality management are key to success

Mr. Mohammed Al-Farran, Chairman of Nama’a Development and Microfinance Foundation and Nama’a Academy, emphasized the importance of such programs in fostering a culture of entrepreneurship among youth and supporting the growth of small businesses. He reaffirmed the Foundation’s commitment to offering high-impact training opportunities—both in-person and through the Nama’a e-learning platform, which provides free online courses in entrepreneurship, administrative development, computer skills (ICDL), graphic design, English language, and professional Excel.

Lead trainer Saboor Al-Shami praised the participants' dedication and enthusiasm, noting that the sessions delivered both foundational knowledge and actionable skills needed for sustainable project development.

All training programs offered by Nama’a Academy are completely free and designed as part of the Foundation’s broader mission to promote economic development and entrepreneurial culture in the region.

The courses concluded with a certificate award ceremony, held in an atmosphere of optimism and ambition, as participants expressed their appreciation for the valuable knowledge gained and their renewed confidence in advancing their business ventures.