Show page

ESCWA and Nama’a Conclude 2nd Networking and Marketing Training Program

Completion of the 2nd Training Program on Networking & Marketing for Business Owners

Under the supervision of UN-ESCWA, the Nama’a Development and Microfinance Foundation, in partnership with Nama’a Academy, concluded its 2nd training program on Networking and Marketing for Small Business Owners, with the participation of 24 entrepreneurs from small and emerging businesses.

The program aimed to provide a clear framework for building effective business networks and using them as a tool for growth, while also introducing modern marketing strategies aligned with today’s market dynamics.

Key topics included:

* Building lasting relationships with partners and investors
* Digital marketing via social media platforms
* Value-driven marketing approaches
* Analyzing and overcoming marketing challenges

In his closing speech, Mr. Tawfiq Al-Hakimi, Deputy Executive Director of Nama’a, highlighted the role of networking and marketing in sustaining small businesses, reaffirming the Foundation’s commitment to offering high-quality training that meets entrepreneurs’ needs. He also encouraged participants to benefit from Nama’a Academy’s free online platform, which offers courses in Islamic finance, risk management, and product development, along with programs from Nama’a Training Center in ICDL, graphic design, English language, and advanced Excel.

Trainer Haifa Al-Ansi praised the participants’ enthusiasm and emphasized the program’s focus on practical skills through interactive discussions and real-world examples.

All training programs provided by Nama’a are free of charge, reflecting its commitment to community development and promoting a culture of entrepreneurship and professional excellence.

The course concluded with a certificate ceremony, celebrating the participants’ dedication and hope for a promising future.